Ski For Free!

Making stoke-filled content to promote accessible skiing and snowboarding

My Roles

My Roles

Instructor

Graphic Designer

Director

Instructor

Graphic Designer

Director

Duration

Duration

3 years

2021-2024

3 years

2021-2024

About


Husky Winter Sports (HWS) is a non-profit organization focused on making Skiing and Snowboarding more financially accessible. HWS provides the cheapest lesson rates in the Pacific Northwest Region and is taught by PSIA and AASI certified instructors (who skied 4 free!).

My Role


I designed marketable content to post on our Instagram to promote our organization on both the employee and customer side.


Impact


  • More than doubled our Instagram follower count from ~400 to ~1000+ followers

  • Increased user engagement, making our page more welcoming

  • Spotted trends and created content directed to our target audience

  • STOKE!


After a year of designing, I transitioned to the role of director. I ran the company of 50+ instructors and 300+ customers. Duties involved coordinating, scheduling, and ensuring a smooth daily operation and satisfying customer experience.

SELECTED WORK

Stickers

Merch

Informational Flyers

Hi! Thanks for stopping by :)

Learn more

ABOUT ME

Back Home

HOME

2025 made with tea & hiking breaks

DAPHANIE.DD.CHAN@GMAIL.COM

Hi! Thanks for stopping by :)

Learn more

ABOUT ME

Back Home

HOME

2025 made with tea & hiking breaks

DAPHANIE.DD.CHAN@GMAIL.COM